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Nice to meet you.

I'm a UX Research leader with a colorful journey that took me from working with founding teams at early stage startups to conducting research in an agency setting for large clients (Google) and over the last 8 years establishing and scaling UX Research at dual-sided marketplace giants. Currently, I head up Seller Research at eBay, give back to the community by being the UXPA International Conference Chair, and mentoring aspiring as well as established UX Researchers.

I’m passionate about building insight-driven products with people who trust and support each other, embrace ambiguity and value continuous improvement. Supporting teams in making evidence-based decisions to deliver excellent experiences while driving value to business is what keeps me going. Regardless of size of the company and industry, I believe that UX Research teams that share a common purpose and collaborate cross-functionally as they collect and activate insights build the best products and enjoy the most satisfying careers.

In my free time, I enjoy playing video games on a PC that I built myself. A few years ago I even made a video game! As a big fitness and nutrition enthusiast (I was a certified personal trainer for some time), I try to balance my love of food with exercise (weight lifting and yoga, occasional run or hike, still missing Krav Maga that I left behind when I moved from the Bay Area to Austin).

I love to travel and go on road trips with my husband, and occasionally stay up late to see one of my favorite metal bands play live.

You can contact me at: klara.pelcl[at]gmail.com.

Be happy, but never satisfied.
— Bruce Lee